Returns
Sun 13 Sep · vs the day before: Sat 12 Sep
What came back: orders cancelled before they shipped and orders returned after delivery, by channel, by product and, where a channel says so, by reason. The amount is counted against the day the order was placed, VAT included.
Cancelled or returned
Order store₺9.1K
Rate of gross revenue
Computed5.2%
What came back over everything that was ordered
Orders affected
Order store11
Units that came back
Order store14
Cancelled or returned, by the hour the order was placed
Orders placed in each hour that have since come back, against the day before.
By channel
The rate is what came back over everything ordered on the channel. A fall in the rate is the good direction.
| Channel | Came back | Rate | The day before | Change | Orders | Reason |
|---|---|---|---|---|---|---|
| Trendyol | ₺4,493 | 7.7% | 7.7% | ▼ 0.1 pt | 6 | gives reasons |
| Web store | ₺1,865 | 2.9% | 2.8% | ▲ 0.1 pt | 1 | gives reasons |
| Hepsiburada | ₺1,336 | 6.4% | 6.2% | ▲ 0.1 pt | 2 | gives reasons |
| Amazon | ₺613 | 4.9% | 5.2% | ▼ 0.2 pt | 1 | not provided |
| N11 | ₺477 | 5.3% | 4.7% | ▲ 0.7 pt | 1 | not provided |
| Pazarama | ₺186 | 3.6% | 3.3% | ▲ 0.3 pt | 0 | not provided |
| PttAVM | ₺89 | 2.6% | 2.7% | ▼ 0.1 pt | 0 | not provided |
Trendyol's orders from the discount days of 28 August to 1 September came back about a third more often than its usual: a run that lifts revenue lifts what it undoes too.
Before shipping, or after delivery
The two ways an order comes back cost differently: one never left, the other travelled twice.
- Cancelled before shipping
- The order never left the warehouse; the stock is still on the shelf.
- ₺8,15290.0%
- Returned after delivery
- It went out and came back: shipping paid twice, and the product has to be checked.
- ₺90610.0%
Yesterday's orders are still on the road: nearly all of this is cancellations. Returns follow over the next two weeks.
Why it came back
Measured on Web store, Trendyol and Hepsiburada only: the channels whose claims record gives a reason.
Cancelled before shipping90.0% of what has a reason
Changed mind
+4.6 pt against the day before
₺3,18541.4%Ordered twice or by mistake
+2.2 pt against the day before
₺1,52319.8%Delivery date too late
+1.8 pt against the day before
₺1,24616.2%Found it cheaper
+1.4 pt against the day before
₺96912.6%
Returned after delivery10.0% of what has a reason
Damaged in transit
−2.2 pt against the day before
₺1762.3%Wrong grind or wrong item
−2.2 pt against the day before
₺1632.1%Faulty product
−1.8 pt against the day before
₺1441.9%Taste not as expected
−1.5 pt against the day before
₺1091.4%Other, no detail given
−1.2 pt against the day before
₺921.2%Late delivery, refused at the door
−1.1 pt against the day before
₺851.1%
The reasons cover 84.9% of the amount. Amazon, N11, Pazarama and PttAVM give none, so the other 15.1% has no reason on record. It is left out here, not shared out over the reasons above: what is not reported is not guessed.
By product
Largest amount first. A product is judged against itself: its usual is its own rate over the half year that ends five weeks before the period.
| # | Product | Came back | Units | Rate | The day before | Change | Its usual | Top reason |
|---|---|---|---|---|---|---|---|---|
| 1 | Hand GrinderHL-EQ-GRINDER | ₺1,546 | 1 | 17.1% | 16.1% | ▲ 1.0 pt | 8.8% | too few to say |
| 2 | V60 Starter SetHL-EQ-V60-SET | ₺894 | 1 | 5.7% | 6.3% | ▼ 0.6 pt | 7.3% | too few to say |
| 3 | House Blend 1 kgHL-BL-EV-1000 | ₺815 | 1 | 4.7% | 4.1% | ▲ 0.5 pt | 4.5% | too few to say |
| 4 | Cold Brew Bottles 250 ml · 6-packHL-CB-BTL-6 | ₺717 | 1 | 10.7% | 10.9% | ▼ 0.3 pt | 10.5% | too few to say |
| 5 | Espresso Blend 1 kgHL-BL-ESP-1000 | ₺623 | 1 | 5.6% | 5.2% | ▲ 0.4 pt | 4.5% | too few to say |
| 6 | House Blend 250 gHL-BL-EV-250 | ₺505 | 2 | 3.8% | 4.0% | ▼ 0.3 pt | 4.0% | too few to say |
| 7 | French Press 600 mlHL-EQ-FP-600 | ₺444 | 1 | 9.8% | 7.5% | ▲ 2.4 pt | 8.4% | too few to say |
| 8 | Cold Brew CarafeHL-EQ-CB-JUG | ₺413 | 0 | 8.4% | 8.5% | ▼ 0.1 pt | 7.7% | too few to say |
| 9 | Ethiopia Yirgacheffe 250 gHL-SO-ETH-250 | ₺404 | 1 | 2.9% | 3.1% | ▼ 0.2 pt | 3.2% | too few to say |
| 10 | Colombia Huila 250 gHL-SO-COL-250 | ₺348 | 1 | 3.1% | 3.2% | ▼ 0.1 pt | 3.2% | too few to say |
Hand Grinder has come back about twice as often since the batch that arrived on 17 August; on the channels that say why, the claims read “burr misaligned”. The top reason is only named where enough came back on a channel that gives one.
How to read this page
- The order hub keeps a cancellation and a return under one status and gives no reason for either. Where a reason is shown it comes from the channel's own claims record: the web store, Trendyol and Hepsiburada keep one; Amazon, N11, Pazarama and PttAVM reach the panel through the order hub without it.
- What comes back is counted against the day the order was placed, not the day it came back. A discount run's returns therefore sit on the run's own dates, which is where the revenue they undo was counted.
- A product's usual rate is its own rate over the half year that ends five weeks before the period, so a recent change does not become its own baseline.
- No buyer's name, address or message reaches this page: a reason is a category from the claims record, never the text a customer wrote.