Overview
Mon 14 Sep, to 10:34 · vs yesterday, same hour: Sun 13 Sep, to 10:34
Today so far, channel by channel, against the same hours of the day it is compared with. A day still running is never set against a whole one.
Net revenue so far today
₺34,694
The day is still running: both days stop at 10:34, and the hour in progress shows what it holds so far.
- Orders
- 35
- ▲ 6.1%33 then
- Units
- 69
- ▲ 7.8%64 then
- Average basket
- ₺998
- ▲ 3.2%₺967 then
- Cancelled or returned
- ₺1.8K
- ▲ 2.6%₺1,751 then
- 4.9% of gross
Today so far
- Net revenue so far today is ₺34,694, +8.7% on yesterday at the same hour, from 35 orders at an average basket of ₺998.
- Web store gained ₺2,793 (+23.1%), the largest move of any channel.
- 5 products run out within 15 days and carry 33.4% of revenue. House Blend 1 kg has 3.2 days left.
- September points to ₺5.33M to ₺5.62M against a target of ₺5.47M: on the line, with the range on both sides of it.
Ask the numbers
Waiting on someone
What the rules fired and who was told. The full feed, and the rules themselves, are on the Alerts page.
- HighStocknewMon 14 Sep, 08:02
House Blend 1 kg runs out in 3.2 days
To purchasing and operations · WhatsAppEvidence - LowConnectionnewMon 14 Sep, 10:20
PttAVM has not been read for 26 minutes
To operations · SlackEvidence - HighStockMon 14 Sep, 06:05
Ethiopia Yirgacheffe 250 g runs out in 6.4 days
To purchasing and operations · WhatsAppEvidence - HighInvoicesSun 13 Sep, 18:00
23 shipped orders have no invoice
To accounting · E-mailEvidence - HighUnusual dayThu 10 Sep, 16:05
Trendyol was 37.7% under its usual Thu
To operations · SlackEvidence
Channel share
Net revenue by channel, and how each one's part of the total moved.
Web store
8 orders · +5.0 pt share
₺14,89542.9%Trendyol
14 orders · −3.7 pt share
₺10,11029.1%Hepsiburada
5 orders · −1.6 pt share
₺3,58510.3%Amazon
3 orders · share unchanged
₺2,4617.1%N11
3 orders · share unchanged
₺1,7915.2%PttAVM
2 orders · +0.6 pt share
₺9402.7%Pazarama
1 orders · −0.4 pt share
₺9132.6%
Best sellers
By net revenue in the period.
- 1House Blend 1 kg4 units · 10.4%₺3,592
- 2Ethiopia Yirgacheffe 250 g8 units · 8.6%₺2,980
- 3V60 Starter Set2 units · 8.2%₺2,831
- 4House Blend 250 g10 units · 7.9%₺2,740
- 5Espresso Blend 1 kg2 units · 6.3%₺2,171
- 6Colombia Huila 250 g6 units · 6.1%₺2,111
- 7Ethiopia Yirgacheffe 1 kg1 units · 5.0%₺1,725
- 8Hand Grinder1 units · 4.5%₺1,551
What moved
Products that gained and lost the most, against yesterday, same hour.
Gained
- Ethiopia Yirgacheffe 250 g₺2,575 → ₺2,980+₺405
- House Blend 1 kg₺3,225 → ₺3,592+₺367
- Monthly Subscription · 2 × 250 g₺1,177 → ₺1,477+₺300
- Monthly Subscription · 1 kg₺645 → ₺944+₺299
Lost
- V60 Starter Set₺2,859 → ₺2,831−₺28
- Cold Brew Carafe₺867 → ₺840−₺27
- Tasting Box · 3 × 100 g₺163 → ₺149−₺14
Sep 2026 against its target
13 days in, 17 to go. The forecast is a range, never one figure: the span of two ways of filling the rest of the month.
Forecast, month end
₺5.33M to ₺5.62M
Target
₺5.47M
Of target
97.4% to 102.7%
| Channel | So far | Forecast | Target | Pace |
|---|---|---|---|---|
| Web store | ₺920K | ₺1.99M to ₺2.16M | ₺2.01M | On the line |
| Trendyol | ₺713K | ₺1.62M to ₺1.73M | ₺1.58M | Ahead |
| Hepsiburada | ₺385K | ₺807K to ₺903K | ₺990K | Behind |
| Amazon | ₺160K | ₺356K to ₺375K | ₺370K | On the line |
| N11 | ₺110K | ₺245K to ₺259K | ₺260K | On the line |
| Pazarama | ₺61K | ₺136K to ₺142K | ₺140K | On the line |
| PttAVM | ₺49K | ₺108K to ₺114K | ₺120K | Behind |
Run-rate: ₺5.54M · Weekday pattern: ₺5.41M. 13 days in, 17 to go. The run-rate carries the discount days of 1 September, so it reads high; the weekday pattern carries the last week of August, so it does too. Hepsiburada and PttAVM are behind its own target; the rest hold the total near the line. Last month closed at ₺4.91M.
Categories
The shop's own categories, not the marketplaces'. A product nobody has mapped yet counts as unmapped.
Single origin beans
27 units · +7.9%
₺11,98834.6%Blends
24 units · +9.4%
₺10,95531.6%Equipment
9 units · +1.3%
₺6,75119.5%Subscriptions
3 units · +32.9%
₺2,4217.0%Cold brew
5 units · +13.2%
₺2,3696.8%Unmapped
1 units · −3.7%
₺2110.6%
Products and categories has every product, its channels and its shelf.